The Romney campaign is ripping President Obama for calling for the creation of a secretary of business to handle the nation’s economic ills — running a TV ad saying that solution would only add more bureaucracy to a cluttered system.

“His solution to everything is to add another bureaucrat,” the narrator says in the 30-second spot. “Why not have a president who actually understands business?”

The president floated the idea last week, saying he wanted to consolidate “a whole bunch” of government agencies.

“We should have one secretary of business, instead of nine different departments that are dealing with things like giving loans to (the Small Business Administration) or helping companies with exports,” Obama told MSNBC.

Romney criticized the idea Thursday during a rally in southwest Virginia.

“I know the president is trying to figure out some way to suggest he has new ideas,” said Romney, repeating as he often has on the trail that roughly 23 million Americans are out of work or underemployed. “He came up with the idea of creating a Department of Business. I don’t think adding a new chair in his cabinet will add more jobs on Main Street.”