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A Wisconsin sheriff has released a radio ad telling Milwaukee-area residents that law enforcement cutbacks mean 911 isn’t their best option and they should learn to handle firearms so they can defend themselves until police arrive.

In the ad, Milwaukee County Sheriff David Clarke Jr. tells residents that personal safety is no longer a spectator sport and they need to be “in the game.” He urges them to get firearm training to protect themselves and their families.

“With officers laid off and furloughed, simply calling 911 and waiting is no longer your best option,” Clarke says in the ad. “You could beg for mercy from a violent criminal, hide under the bed, or you can fight back.”