What was it about the Dodge’ commercial, “God Made a Farmer,” that stirred the souls of so many Americans during the Superbowl? Maybe it was the imagery of the dirt and grit of real America, not the white-washed concrete meccas many of us call home. Maybe for just a moment we were unplugged from our instant and superficial world and taken back to a time when we were captivated by God’s creation, not what our friends were doing on Facebook. Or maybe it was just the quintessential sound of American icon, the late Paul Harvey, whose voice wraps around you like a warm blanket on a cold day. His message was one you could expect for a happy ending, even at a time when happy endings weren’t en vogue.
Or maybe it was the unvarnished idea of the farmer, which is so often identified with America. It is the image of a tough life, one marked by hard work and honest living. A time when men were men, and that was okay. A time when workdays didn’t end until the work was done.