Global supply of restaurants.
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The world’s largest and most iconic restaurateur wants its billions of customers to know that the company is going to save the planet. How? By changing the way that burgers are produced and processed.

And you, the consumer, won’t have to lift a finger while this transformation takes place — other than using a couple of those digits to hand over your debit card to the friendly face at the drive-thru, that is.

McD’s even launched a website to explain that the campaign will “positively influence” how beef is produced through better environmental practices and improved animal health and welfare. According to its statement, life cycle analysis of the chain’s carbon footprint conducted last year motivated the organization to address sustainability within its global supply chain and restaurants.