Triple Crown contender with special shoes for him and you.
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Sketchers shoe company has reached an endorsement deal with potential triple crown winner California Chrome. As the horse is heading into his last race at the Belmont Stakes on Saturday, the footwear giant will have its branding all over Chrome’s team.
While the monetary amount was not disclosed, it is known that the apparel of the horse’s handlers, the team members and the horse blanket will all be required to carry Sketchers branding. Sketchers will also be able to use California Chrome in marketing for a month after the race, reports ESPN.