Doug Adams, the former potato chip salesman who founded the Iowans4Palin website last year, was asleep Sunday morning at home in Storm Lake, Iowa, when his wife, Diane, woke him up with a panicky phone call.

“She was squealing,” Adams said Sunday night. “I was kinda scared.”

Diane told him to get down to the lake post-haste. Sarah and Todd Palin were there, and Sarah was about to run the half-marathon. Diane had risen early to walk the course.

Adams hopped out of bed. “I went down there and standing off by himself, there was Todd Palin, waiting for her to come in from the race,” he said. “They had their visors down low, and the sunglasses on. People didn’t know who they were. Amazing they can get in and out of a place, incognito.”